We all know that Dhanush's Kolaveri has become a viral rage across the country. And now a leading B school has decided to introduce the success of the song in its curriculum. The B school will introduce a new assignment to their management students on the current rage of Kolaveri. Students will do a methodical analysis on the viral success of this song and will draw characteristics of the whole addiction! The cult song has recently passed 20 million views on You Tube, the highest ever for any Indian song.



Keywords: Dhanush,Kolaveri , B school,management students , methodical analysis , You Tube, Indian song