Hi! I looked at your site today. You have nice graphics at the top. Colors are overall pleasant to look at. Two ideas:
1. The scrolling information under "news" and "testimonials" is moving too fast for me to even read some words. I that you can stop it to read. Maybe one step slower would help.

2. What about an "example plot" on the site to see what it would look like to the company advertising on your site. Some people lack imagination, so giving them an idea may spark interest
Stu