I am planning to up my new web sites and so I am looking the useful resources for a template and web design.

I've found that most of the makers of templates get so heavy on the graphics and design that you lose the point of the website.

I read some where that is a suggestion to study something like the traffic secrets site and then emulate (not copy) it.

I forgot the resources that talking about it, can anyone help to give me clearer understanding of what the traffic secrets site is? and how to emulate it?