Keyword stuffing for website optimization is considered by many to be a black hat SEO technique. This is creating Web copy that is full of little more than keywords people will search for. The content doesn’t offer any real information and isn’t the kind of content that search engines for their highest-ranked pages. Sometimes the keyword stuffing is so blatant that a site has pages of keyword list and no other text.
Some black hat SEO methods of website optimization aren’t visible by a casual viewer of the website. Keywords may be hidden in the white spaces of the page. This will make keywords visible to search engines that will spider the pages and present them in search engine results for those keywords.

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