Linking strategies & social Media Marketing

[sherlyk]

Two of the most important subjects in the area of optimization are content and linking.


Linking strategies and structure are a part of both on-site optimization and off-site optimization.


Your on-site or internal linking structure has to do with the clarity and ease of your site’s navigation as well as the selection of other web site’s to which your site links. Off-site linking deals with all the ways in which you can get other sites to link to yours.


When you are designing and adding to your site make very sure your visitors can find their way around. They should be able to find any page of your site within a couple of clicks from any other page. For larger sites make sure to include a site map. This is a listing of every page on a web site written in plain English. With a link on every page to this site map your visitors will never get lost navigating your site.


When selecting other sites to link to from yours make sure these sites are relevant to yours and that they are not ‘bad neighborhoods’ or ‘low trust’ sites. A page on your site with too many links to affiliate sites or too many links on one page could be viewed negatively by the search engines such as Google and may also confuse the viewer.


Links pointing to your site should come from relevant sites. If your site were all about different types of dance wear a link coming from a real estate site would be unlikely to bring any qualified traffic to your site. At the same time the search engine spiders would be inclined to view this as an attempt at spamming and would ignore the link or worse put your site in a position to be barred from the index.


Keywords:optimization,content ,linking,Linking strategies ,structure ,site optimization , off-site optimization, internal linking structure,navigation ,site map, Google , viewer, Links pointing,spamming , index.

[Matthew21]

Social Media is one of the commonly used for gaining huge traffic and also for backlinks. Thanks for this very helpful and innovative information in this site,,, i really appreciate.......

[ellaparsons]

The growth of social media sites and alternative online platforms, such as mobile sites and smart phones, has created a new way in which people access information online. Instead of using search engines as a place to start searching for information on the net, people are now using them more as a place to reference information that they have gained awareness to from their social media platforms. In other words: social media a persons online close network of friends, colleagues, associates, role models and family. These form the persons daily circle of influence, the option makers and influencers in a persons information chain which inturn influences their buying decisions. Therefore, social media is a very effective place to engrain a brand into a peoples minds and life, if used appropriately.

[sherlinandriya]

Link building is still plays an important role in seo. It takes a lot of time, diligence, and SEO smarts. links which we get from other sites must be relevant to our theme and valid links.the effective link building techniques are listed below,
Submit to General Directories,(Yahoo Directory,Dmoz Directory,Best of the Web,Business.com)
Submit to Industry Related Directories,
social bookmarking,
Press release optimization,
Article submission sites.(Write an article with links in the article and/or in the resource section to your site)
Create New, High Quality Website Content,
Post to Forums,
Comment on Blogs,
Participate in Social Networks,
participate in link wheel and web2.0 submission.they are white hat techniques if done properly it sounds good in Page's rank and traffic.